Linstone Housing Association

The project

Initially I worked with Linstone to define their brand, and then in partnership with See Saw Creative to develop a striking new identity for this Renfrewshire housing association. I then worked with them to embed their brand as a strong foundation for their future marketing to support business goals. This included facilitating workshops with staff and mentoring their marketing intern.

My role

  • developing a bold new brand
  • directing and overseeing marketing activity
  • training and mentoring Linstone staff
  • managing suppliers as required

Highlights

The bright colourful brand had an immediate impact:

  • the new office was designed with the branding at its heart
  • people feel differently now about the organisation
  • the website was redeveloped
  • marketing materials produced to reflect the new brand
  • We first worked with Kirsty and her associates to develop a new brand for Linstone Housing Association. She immediately understood what we were looking for, and her enthusiasm, determination to provide a good service and engaging personality convinced us she was the right fit for us. We were delighted with the work Kirsty did with us on our branding; we have regularly re-engaged with her on various topics since that time; and this year she is working with us on an on-going basis on all aspects of our marketing. I am confident that any project Kirsty was supporting would be delivered to a high quality standard.

    Gary Dalziel Director of Finance and Corporate Services
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