Good marketers must understand the numbers - but the trick is knowing what to measure. Kirsty talks about how marketing strategy provides the framework for keeping track of the stats.
Understanding the location is one of those global trends that marketers are tapping into all across the globe, so whether you are doing your marketing in Ayrshire, Glasgow or Timbuktoo, discover [...]
Successful marketing puts your customers first – it’s all about knowing your customers intimately and selecting marketing channels and activities which will allow you to reach your existing and [...]
Housing associations often play a vital role in binding their communities together and their marketing activities can help local communities engage and benefit.
